Le Petit 3
( CASE STUDY )
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Context
Published and delivered to your mailbox every month as a subscription, Le Petit 3 invites you to experience the romance of reading the paper without the stress of the news.
Solution
Kaity Hord commissioned a series of three Designer Day Passes, which included custom website design & development. I was able to design a print-inspired website that mirrored Kaity's monthly newspaper, with editorial touches and precise design details throughout. The result is an ode to vintage ephemera, while being modern and functional, so visitors can navigate and explore with ease. The minimal design is a breath of fresh air - a beautiful blend of elegance alongside surprise and delight. Technical features of this website design include: custom font installs and custom button design, custom photo borders and gallery design, slide-out pop menu with paper texture, draggable moodboard, and subscription e-commerce integration.
Photographs by @prettylittlefawn
Praise
“I had been wanting to work with Nenah ever since she helped me out with a 90-minute Designer's Touch session. I was amazed at what Nenah was able to offer and accomplish in just a short time. So before hiring her to design my full website, I just had to get all my ducks in a row. Vision, decisions, funds, etc. I was in the process of refining everything and wanted to execute an across the board change all at once!
I had made my previous website myself. Having no technical knowledge of how to achieve my vision, I kept it pretty simple. While it was lovely and functional, I wasn't very engaging. It didn't represent the whole of Le Petit 3 - and I felt like it was far from what I continually dreamed of.
After receiving my new website - I was so relieved that my vision had actually come to life. Not only is Nenah exceptionally talented, technically skilled, professional, and organized - she is incredibly kind. I really felt like she held my hand through the whole process. She has the rare ability to work really hard on a project while also holding space for your anxieties and worries that might arise during the process. She offers so much more than coding, and you and your project will feel so safe in her hands. It is clear that Nenah loves what she does and truly cares about you and your goals, which is priceless.”
Kaity Hord | www.lepetit3.com
Series of ° Designer Day Passes
Fig. 01, Selected Pages
01.1
A simple minimal homepage with a clear CTA welcomes visitors
01.2
Multiple contact forms go to different administrators
01.3
Clean, editorial design mirrors the newspaper's print experience
01.4
Website utilizes Squarespace 7.1's subscription functionality
01.5
Multiple e-commerce features utilized, such as product variants and pop-up cart
01.6
An elevated, multi-column FAQ is on-brand
01.7
Minimal gallery design with numerical image counters
Photographs by @prettylittlefawn
Continued Praise…
“I loved our meetings where we worked things out together live. It was so great to share an idea, have Nenah expand upon it, and then immediately see it come to life. I felt like decisions and results were both achieved in such an easy, fluid, and timely manner. I felt encouraged to share my honest opinions and feedback throughout the process, and ultimately I really felt like each decision was a true collaboration because she brought so much to the table that hadn't even occurred to me. I also loved having emailed bullet point lists with a running tab of what was incomplete, in process, or complete. It was such a simple helpful way for me to keep track of everything we had talked about and see where we were headed.
Sometimes creative endeavors end up requiring a lot of compromise - for reasons ranging from skill to technical limitations to time or communication, etc. There's often a gap between the vision and the execution. But this was not the case. Every little detail was considered and every request honored - even if it meant Nenah had to go to great lengths to find a way to make something work. I was so thrilled with how it turned out and am beyond excited to share it.
I was hesitant to pick a website designer because of my high expectations, but my experience working with Nenah was seamless. Now, I feel a sense of pride in my website, and I feel like I can relax. I couldn't be happier with the result.”
Kaity Hord | www.lepetit3.com
Fig. 02, Mobile Designs
click to expand
